Jack Harding

From sunrise shoots in Norway to late-night drives through the mountains, his story is about passion, presence, and the magic of analog moments.

    In our latest video, we meet up with Jack in the early hours of the morning in Alicante.

    A place where golden light hits the coast just right, and the roads seem built for reflection.

    "It’s about putting yourself in the right place at the right time."

    Jack doesn’t just take photos. He moves through the world with an intention. Chasing light, chasing roads, chasing the kind of moments you can’t script.

    Jack with sweater

    His story didn’t start in a studio. It began in a car dealership, surrounded by engines and chrome.

    That’s where his two passions —cars and photography— first crossed paths.

    Years later, those passions still fuel his life.
    Whether it’s driving overnight to Norway to catch the morning light, or carving out space between work and weekend trips

    Having Coffee

    From late-night editing to sunrise shoots, from the hum of an engine to the click of the shutter — this video is a glimpse into a lifestyle built around presence and purpose.

    gloves inside car
    Driving Gloves in Sand Suede
    467,000.00 TZS
    583,000.00 TZS
    467,000.00 TZS
    Suede Mesh Cap Navy - Roasted
    115,000.00 TZS
    115,000.00 TZS
    The Café Logo Embroidery Sweater in Ecru Melange
    227,000.00 TZS
    349,000.00 TZS
    227,000.00 TZS
    Leather Keychain - Roasted
    63,000.00 TZS
    74,000.00 TZS
    63,000.00 TZS
    The 24H Travel Bag
    869,000.00 TZS
    1,023,000.00 TZS
    869,000.00 TZS

    In our time with him, what stood out wasn’t just his eye for composition. It was his honesty. No gimmicks, no overthinking.
    Just instinct, motion, and the drive to make something true.

    • Landscape
    • Keychain Roasted
    • Porsche Speed
    • Radio Cafe

    "There's nothing really that compares to it. It's just magic.”

    Sometimes, the best stories don’t start with a plan.

    A last-minute decision. A few friends chasing the edge of the map. And somehow, it always leads to the kind of moments you never forget: mountains waking up, roads wide open, laughter carried by the cold wind.

    Proof that adventure doesn’t ask for perfection, just presence.

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